{"id":33367,"date":"2023-12-13T08:51:14","date_gmt":"2023-12-13T07:51:14","guid":{"rendered":"https:\/\/www.viafirma.com\/the-digitalization-of-grupo-santamaria\/"},"modified":"2026-03-10T08:55:32","modified_gmt":"2026-03-10T07:55:32","slug":"the-digitalization-of-grupo-santamaria","status":"publish","type":"post","link":"https:\/\/www.viafirma.com\/en\/the-digitalization-of-grupo-santamaria\/","title":{"rendered":"Grupo Santamar\u00eda"},"content":{"rendered":"\r\n<p class=\"wp-block-paragraph\">Founded more than 35 years ago, Grupo Santamar\u00eda is a company dedicated to integral c<strong>onsulting in the real estate sector<\/strong>. Although it specializes in the promotion and commercialization of <strong>national and international projects<\/strong>, its mission goes beyond the real estate transaction: Grupo Santamar\u00eda seeks to generate <strong>differentiating benefits for its clients<\/strong>, contributing to the <strong>social and economic development of the country<\/strong>.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">We tell you how incorporating the <a href=\"https:\/\/www.viafirma.com\/en\/uses-of-digital-signature-in-real-estate\/\">digital signature in the real estate sector<\/a> helped, with great results, this business.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>They needed a solution to advance their digital processes and discovered Viafirma<\/strong>.<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">The <a href=\"https:\/\/www.viafirma.com\/en\/electronic-signatures\/\">electronic signature<\/a> in the real estate sector has multiple applications, such as <a href=\"https:\/\/www.viafirma.com\/es\/?p=29024\"><strong>signing rental contracts<\/strong><\/a>. Digital signature solutions facilitate these transactions, with positive benefits such as:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Immediately close deals<\/strong>, increasing business conversations.<\/li>\r\n\r\n\r\n\r\n<li><strong>Improve client satisfaction<\/strong>, offering a faster and more convenient service.<\/li>\r\n\r\n\r\n\r\n<li><strong>Avoid unnecessary travel<\/strong>, <strong>saving time, costs and material<\/strong>.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Although not all companies are aware of the possibilities of electronic signatures, at the organizational level there are often needs (processes often require too many steps or the customer may take too long to sign, for example) that make them look for <strong>solutions<\/strong> to <strong>streamline their processes<\/strong> and <strong>facilitate their digital transformation.<\/strong><\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1764\" height=\"1176\" class=\"wp-image-31535\" src=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2023\/12\/grupo-santamaria-1-edited.webp\" alt=\"\" srcset=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2023\/12\/grupo-santamaria-1-edited.webp 1764w, https:\/\/www.viafirma.com\/wp-content\/uploads\/2023\/12\/grupo-santamaria-1-edited-300x200.webp 300w, https:\/\/www.viafirma.com\/wp-content\/uploads\/2023\/12\/grupo-santamaria-1-edited-1024x683.webp 1024w, https:\/\/www.viafirma.com\/wp-content\/uploads\/2023\/12\/grupo-santamaria-1-edited-768x512.webp 768w, https:\/\/www.viafirma.com\/wp-content\/uploads\/2023\/12\/grupo-santamaria-1-edited-1536x1024.webp 1536w\" sizes=\"auto, (max-width: 1764px) 100vw, 1764px\" \/><\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">The digitalization of Grupo Santamar\u00eda<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Grupo Santamaria was a case of companies that <strong>need to advance in digital processes as a service company:<\/strong>.<\/p>\r\n\r\n\r\n\r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n<p class=\"wp-block-paragraph\"><em>Before knowing Viafirma, we had difficulties in our day-to-day business management. We had a high level of delay in the closing of business deals due to the need to physically sign the documents.<\/em><\/p>\r\n<\/blockquote>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">They obtained<strong> great business and social results<\/strong>.<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">In retrospect, when asking <a href=\"https:\/\/gsantamaria.com\/\" target=\"_blank\" rel=\"noopener\">Grupo Santamar\u00eda<\/a> about the results obtained, they highlight how Viafirma&#8217;s digital solution has been the tool with which they have <strong>managed to accelerate their digital transformation process<\/strong>. Now, the aforementioned daily difficulties of running a business have been left behind.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Viafirma&#8217;s electronic signature solution has had a <strong>positive and tangible impact<\/strong> on <strong>Grupo Santamar\u00eda&#8217;s key processes<\/strong>. With a simple and fast integration, they have obtained <strong>greater operational efficiency<\/strong>. In addition, by opting for digital solutions, they have indirectly helped to <strong>reduce their carbon footprint<\/strong>, positioning themselves as an <strong>environmentally responsible and innovative company<\/strong> compared to the competition.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Viafirma, your technological solution in the real estate sector<\/strong>.<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\"><strong>Do you want to incorporate a digital signature solution in your real estate?<\/strong> Viafirma can offer you management systems that will help you to speed up your processes, from a <strong>perspective<\/strong>:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Legal<\/strong><\/li>\r\n\r\n\r\n\r\n<li><strong>Efficient<\/strong><\/li>\r\n\r\n\r\n\r\n<li><strong>Safe<\/strong> for your clients<\/li>\r\n\r\n\r\n\r\n<li>And now also from the <strong>comfort of <a href=\"https:\/\/www.viafirma.com\/en\/sign-whatsapp\/\">WhatsApp<\/a><\/strong><\/li>\r\n<\/ul>\r\n<p><span style=\"font-weight: 400;\"><div class=\"custom-author-block\"><div class=\"custom-author-photo-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2025\/06\/Noelia_garcia-150x150.webp\" class=\"custom-author-photo\" alt=\"Noelia Garc\u00eda\"><\/div><div class=\"custom-author-meta\"><div class=\"custom-author-name\">Noelia Garc\u00eda<a href=\"https:\/\/www.linkedin.com\/in\/noelia-garcia-egea\/\" target=\"_blank\" rel=\"noopener\" class=\"linkedin-icon\" aria-label=\"Perfil de LinkedIn de Noelia Garc\u00eda\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#0062be\"><path d=\"M19 0h-14c-2.761 0-5 2.239-5 5v14c0 2.761 2.239 5 5 5h14c2.762 0 5-2.239 5-5v-14c0-2.761-2.238-5-5-5zm-11 19h-3v-10h3v10zm-1.5-11.268c-.966 0-1.75-.784-1.75-1.75s.784-1.75 1.75-1.75 1.75.784 1.75 1.75-.784 1.75-1.75 1.75zm13.5 11.268h-3v-5.604c0-3.368-4-3.113-4 0v5.604h-3v-10h3v1.765c1.396-2.586 7-2.777 7 2.476v6.759z\"\/><\/svg><span class=\"screen-reader-text\">Perfil de LinkedIn de Noelia Garc\u00eda<\/span><\/a><\/div><hr class=\"custom-author-separator\"><p class=\"custom-author-bio\">Noelia is part of Viafirma&#039;s Marketing department, where she is in charge of the strategy and writing of the corporate blogs. She brings the reader the latest news about technology, digital identity and digital transformation in a clear, useful and updated way.<\/p><\/div><\/div><\/span><\/p>\r\n<p><span style=\"font-weight: 400;\"><div class=\"vf_related_posts_wrapper\"><h3 class=\"vf_related_posts_title\">Related articles<\/h3><div class=\"vf_related_posts\"><div class=\"vc_gitem-post-data-source-post\"><a href=\"https:\/\/www.viafirma.com\/en\/the-digitization-of-tecnologia-inmobiliaria\/\" class=\"vc_gitem-post-link\"><img src=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2024\/04\/300424_blog_clienteinmobiliaria-300x186.webp\" alt=\"Tecnolog\u00eda Inmobiliaria\" loading=\"lazy\" decoding=\"async\"><\/a><div class=\"vc_gitem-post-data-source-post_category\"><a href=\"https:\/\/www.viafirma.com\/en\/category\/blog-en\/success-stories\/\">Success stories<\/a><\/div><h4 class=\"vc_gitem-post-data-source-post_title\"><a href=\"https:\/\/www.viafirma.com\/en\/the-digitization-of-tecnologia-inmobiliaria\/\">Tecnolog\u00eda Inmobiliaria<\/a><\/h4><\/div><div class=\"vc_gitem-post-data-source-post\"><a href=\"https:\/\/www.viafirma.com\/en\/earnest-money-contract\/\" class=\"vc_gitem-post-link\"><img src=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2024\/04\/portada_blog_arras_opt-300x186.webp\" alt=\"Is it mandatory to make an earnest money contract?\" loading=\"lazy\" decoding=\"async\"><\/a><div class=\"vc_gitem-post-data-source-post_category\"><a href=\"https:\/\/www.viafirma.com\/en\/category\/blog-en\/real-estate-sector\/\">Real estate sector<\/a><\/div><h4 class=\"vc_gitem-post-data-source-post_title\"><a href=\"https:\/\/www.viafirma.com\/en\/earnest-money-contract\/\">Is it mandatory to make an earnest money contract?<\/a><\/h4><\/div><div class=\"vc_gitem-post-data-source-post\"><a href=\"https:\/\/www.viafirma.com\/en\/integration-of-electronic-signatures-with-cmr\/\" class=\"vc_gitem-post-link\"><img src=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2026\/07\/280726_blog_CMR-300x186.webp\" alt=\"Integration of electronic signatures with CMR\" loading=\"lazy\" decoding=\"async\"><\/a><div class=\"vc_gitem-post-data-source-post_category\"><a href=\"https:\/\/www.viafirma.com\/en\/category\/blog-en\/success-stories\/\">Success stories<\/a><\/div><h4 class=\"vc_gitem-post-data-source-post_title\"><a href=\"https:\/\/www.viafirma.com\/en\/integration-of-electronic-signatures-with-cmr\/\">Integration of electronic signatures with CMR<\/a><\/h4><\/div><\/div><\/div><\/span><\/p>\r\n\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>Founded more than 35 years ago, Grupo Santamar\u00eda is a company dedicated to integral consulting in the real estate sector&#8230;.<\/p>\n","protected":false},"author":20,"featured_media":31502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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