{"id":61457,"date":"2024-12-24T09:00:04","date_gmt":"2024-12-24T08:00:04","guid":{"rendered":"https:\/\/www.viafirma.com\/?p=61457"},"modified":"2025-06-30T12:29:13","modified_gmt":"2025-06-30T10:29:13","slug":"pyme-en-colombia","status":"publish","type":"post","link":"https:\/\/www.viafirma.com\/es\/pyme-en-colombia\/","title":{"rendered":"Tu PYME en Colombia, en su mejor versi\u00f3n"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Si nos lees desde Colombia, sabr\u00e1s que, seg\u00fan la <\/span><a href=\"https:\/\/www.funcionpublica.gov.co\/eva\/gestornormativo\/norma.php?i=12672\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ley 590 de 2000<\/span><\/a><span style=\"font-weight: 400;\">, las empresas en Colombia se clasifican en micro, peque\u00f1as, medianas y grandes empresas, seg\u00fan su tama\u00f1o y capacidad econ\u00f3mica. No obstante, son las peque\u00f1as y medianas empresas (pyme) el motor de la econom\u00eda colombiana. Y, de hecho, <\/span><a href=\"https:\/\/www.datacredito.com.co\/blogs\/datablog\/cuales-son-las-micro-pequenas-y-medianas-empresas\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">seg\u00fan Confec\u00e1maras y Datacredito<\/span><\/a><span style=\"font-weight: 400;\">, existen aproximadamente 5.4 millones de micro, peque\u00f1as y medianas empresas en Colombia, lo que representa el 99.9% del total de empresas en el pa\u00eds.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sin embargo, en su d\u00eda a d\u00eda, las pyme en Colombia se enfrentan a desaf\u00edos que se traducen en una menor eficiencia y productividad. Pero, que no cunda el p\u00e1nico: las soluciones digitales pueden revertir esta soluci\u00f3n. Hoy, te ofrecemos una visi\u00f3n general de las pyme en Colombia y una serie de consejos, para que puedas potenciar su rentabilidad.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u00bfQu\u00e9 aportan las pyme al tejido empresarial colombiano?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">En Colombia, las pyme son fundamentales para la econom\u00eda del pa\u00eds por muchas caracter\u00edsticas. Entre ellas, destaca por su capacidad para <\/span><b>generar empleo <\/b><span style=\"font-weight: 400;\">(cerca del 80% del empleo nacional), <\/span><b>contribuir al Producto Interno Bruto<\/b><span style=\"font-weight: 400;\"> (generando el 35% del PIB), <\/span><b>fomentar la innovaci\u00f3n<\/b><span style=\"font-weight: 400;\"> y la<\/span><b> competitividad<\/b><span style=\"font-weight: 400;\">, <\/span><b>promover el desarrollo regional<\/b><span style=\"font-weight: 400;\">, <\/span><b>diversificar la econom\u00eda<\/b><span style=\"font-weight: 400;\">, su <\/span><b>capacidad de adaptaci\u00f3n<\/b><span style=\"font-weight: 400;\">, <\/span><b>fomentar la cultura del emprendimiento <\/b><span style=\"font-weight: 400;\">y <\/span><b>contribuir a la reactivaci\u00f3n econ\u00f3mica<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">La transformaci\u00f3n digital no est\u00e1 exenta de desaf\u00edos\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Sin embargo, muchas de las pyme se enfrentan a <\/span><b>desaf\u00edos en la transformaci\u00f3n digital, <\/b><span style=\"font-weight: 400;\">ya sea por:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Presupuesto<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Resistencia al cambio<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">O simples miedos y mitos al respecto<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">En definitiva, \u201cmotivos\u201d que pueden afectar su productividad y competitividad.\u00a0 Pero, adem\u00e1s, otro de los aspectos tiene que ver con la gesti\u00f3n de la documentaci\u00f3n. En esta rutina diaria encuentran grandes problemas que podemos resumir en los siguientes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Numerosas personas dedican mucho tiempo y recursos a imprimir, suscribir y escanear documentos<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tienen dificultades para coordinar la firma de documentos con m\u00faltiples partes involucradas<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sufren la p\u00e9rdida o da\u00f1o de los documentos f\u00edsicos<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se les dificulta rastrear y auditar el proceso de firma de los documentos.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Este proceso f\u00e1cilmente puede llevarse a cabo de manera digital con proveedores como Viafirma, que lo llevan a cabo de manera f\u00e1cil y segura a trav\u00e9s de la <\/span><a href=\"https:\/\/www.viafirma.com\/es\/firma-electronica\/\"><b>firma electr\u00f3nica<\/b><\/a><span style=\"font-weight: 400;\">, reduciendo costos y recursos.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Consigue la mejor versi\u00f3n de tu pyme en Colombia con Viafirma<\/span><\/h2>\n<p><a href=\"https:\/\/www.viafirma.com\/es\/\"><span style=\"font-weight: 400;\">Viafirma<\/span><\/a><span style=\"font-weight: 400;\">, con herramientas como Viafirma <\/span><a href=\"https:\/\/www.viafirma.com\/es\/documents\/\"><span style=\"font-weight: 400;\">Documents<\/span><\/a><span style=\"font-weight: 400;\">, una de nuestras plataformas m\u00e1s completas, puede ayudar a las <\/span><a href=\"https:\/\/www.viafirma.com\/es\/category\/blog\/pymes-blog\/\"><span style=\"font-weight: 400;\">pyme<\/span><\/a><span style=\"font-weight: 400;\"> en Colombia a superar estos desaf\u00edos. Con 25 a\u00f1os de experiencia a nuestra espalda,<\/span><b> hemos ayudado a grandes empresas colombianas<\/b><span style=\"font-weight: 400;\">, como Sura y <\/span><a href=\"https:\/\/www.viafirma.com\/es\/grupo-santamaria\/\"><span style=\"font-weight: 400;\">Grupo Santamar\u00eda<\/span><\/a><span style=\"font-weight: 400;\">, a <\/span><b>mejorar su eficiencia y productividad<\/b><span style=\"font-weight: 400;\">. Nuestros productos se caracterizan por su facilidad de uso y navegaci\u00f3n, su seguridad y autenticidad en las r\u00fabricas electr\u00f3nicas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Adem\u00e1s, Viafirma brinda un<\/span><b> gran soporte t\u00e9cnico<\/b><span style=\"font-weight: 400;\"> que resolver\u00e1 las funcionalidades de nuestros productos, dise\u00f1ados para cubrir las necesidades empresariales. Te invitamos a conocer nuestro producto y a dejarte llevar de la mano para crear la mejor versi\u00f3n de tu empresa, implementando poco a poco esta herramienta de transformaci\u00f3n digital.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"vf_related_posts_wrapper\"><h2 class=\"vf_related_posts_title\">Informaci\u00f3n relacionada<\/h2><div class=\"vf_related_posts\"><article class=\"vc_gitem-post-data-source-post\"><a href=\"https:\/\/www.viafirma.com\/es\/ley-de-comercio-electronico-en-colombia\/\"><div class=\"vc_gitem-post-image\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2021\/10\/Mazo-legal-768x512.webp\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"Ley de comercio electr\u00f3nico en Colombia\" srcset=\"https:\/\/www.viafirma.com\/wp-content\/uploads\/2021\/10\/Mazo-legal-768x512.webp 768w, 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digitales...","protected":false},"author":20,"featured_media":61514,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[120],"class_list":["post-61457","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pymes-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/posts\/61457","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/comments?post=61457"}],"version-history":[{"count":0,"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/posts\/61457\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/media\/61514"}],"wp:attachment":[{"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/media?parent=61457"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.viafirma.com\/es\/wp-json\/wp\/v2\/categories?post=61457"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}